One thing that a reader of ours has just informed us of it this:

Mammooty, don’t join hands with Microsoft

“Microsoft will be signing up Malayalam movie star Mammootty as one of the brand ambassadors for the Computer Literacy programme that is to be organized soon in Kerala, a Southern Indian State well known for its pro-free software policies.”

http://digg.com/microsoft/Mammooty_don_t_join_hands_with_Microsoft

I sent this to a friend, who a few minutes ago told me:

“That one really is sick – I have a lot of good Indian friends, and the Bollywood stars are seen with an almost god-like status amongst the less educated Indians (of which there are, sadly, many in Kerala). Microsoft are just cynically exploiting this…”

Please vote (Digg) for the item above to raise awareness of Microsoft’s latest tactics.

‘Holding placards which demand Document Freedom and ask for a national policy on this issue, the protesters label the recent document standard called OOXML — which was adopted by the International Standardisation Organisation on April 2 — a “banana standard.”’