Summary: Microsoft carries on shrinking while it’s borrowing money
When it comes to Razorfish, Microsoft has already been laying off employees. Rumours about sale of the whole unit have circulated for a while, with evidence that Razorfish was quietly using GNU/Linux. It is now more or less confirmed that Microsoft is to shed off another 2,000+ employees, according to reports.
Microsoft has hired Morgan Stanley to find a potential buyer for its Internet ad agency Razorfish, according to the Financial Times. The report indicates that Publicis Groupe, a French marketing company, as well as other agency groups, such as Omnicom and WPP, could be potential buyers for the company valued somewhere between $600 million and $700 million.
It is not yet known who will become a buyer.
Now, the software giant is formally moving ahead with the plan, hiring Morgan Stanley to help find a buyer.
More coverage can be found in:
- Microsoft Looking for Razorfish Bidders
- Razorfish Deemed Poor Fit for Microsoft
- Razorfish put up for sale by Microsoft
- Microsoft Reportedly Seeks Buyer For Razorfish
- Report: Microsoft to Sell Razorfish Ad Agency
- Microsoft to sell Razorfish; Publicis Groupe possible bidder
- Microsoft Shops Web Agency To Advertising Holding Firms
- Report: Microsoft looks to sell Razorfish
- Microsoft could be selling Razorfish
- Microsoft to offload digital ads agency?
- Publicis: No Comment On Reports It’s A Bidder For Razorfish
- Microsoft reportedly to put Razorfish up for sale