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Allchin: piss on Java ..

To: Ben Silvka; Bob Muglia; Chris Jones; Craig Fiebig; Don Bradford; James J Allard; Jim Allchin; John Ludwig; John Shewchuk; Mike Conte; Paul Maritz; Richard Tong; Thomas Reardon
Subject: Webmaster/Server ISV event - day one
Date: Thursday October 05, 1995 1:12 PM

there is a java ocx wrapper that the starwave folks have done, who have some special license from sun.
From:  Jim Allchin(Exchange) SMTP: jimall:EXCHANGE.MICROSOFT.com)
Sent: Tuesday, October 03, 1995 10:20 AM
To: bens; thomasre; mikecon; donbrad; chrisjo; bobmu; bradsi; craighm; jallard; jimall; johnshew; paulma; thomasre; mikecon; donbrad; chrisjo; bobmu; bradsi; rict; craig?; jallard; jimall; johnshew; paulma; richt; John Ludwig (Xenix)
Subject: Webmaster/Server ISV event - day one

I think we should avoid coming out too strong against Java until we have a more credible story. We can promote the OCX story as a more flexible way (i.e,. language neutral) to insert objects. but we really need VB to step up to the JAVA challenge before we piss on it. in the main time we should push on the language neutral aspects and expect numbers of OCXs that will exist in the marketplace. Another idea would be to do a JAVA OCX wrapper if such a thing could be done. If we had that then we would have a good story until VB be improved.
jim

From: John Ludwig (Xenix)
Sent: Tuesday, October 03, 1995 7:56 AM
To: bens; thomasre; mikecon; donbrad; chrisjo; bobmu; craig?; jallard; jimail; johnshew; paulma; rict
Subject: Webmaster/Server ISV event - day one

i thought the day went reasonably well - good engagement from the audience on client and tools issues. i was worried that our story would look completely bogus but we came across looking reasonably credible. ~ people may have heard other things. these are the hottest issues i have heard discussed:
Java. we tried to softpedal our poison, didn't come out strongly against 
or for it. This didn't work, Java is top of mind for people, we will 
either need to come out for or against it. I think we should come out 
against, and I don't think it will cause the audience great 
consternation. In side discussions, the positioning points that seem to 
work.
Do you really want your creative staff writing c++ code? or would you 
rather have them using html and/or high level tools like blackboard and 
just stuffing controls? People want the latter. Microsoft's approach is 
"publisher friendly" in thomasre's words.
Java is the lowest common denominator. The Windows platform is moving 
ahead faster then the MAc or Unix, do you want to write an app that 
doesn't take advantage of 3d, OCXes, MPEG, VRML etc etc etc. No one 
wants to have a site that looks relativly uncool, they al understand 
that coolness attracts traffic.
The fact that we are committed to take OCXes and our browser and mmedia 
technologies cross platform to the Mac is also a compeling argument.
OCXes. people like OCXes a lot, many many people in the audience already 
have some investment in the technology. we must commit to get these 
cross platform (at least the runtime OCXes). dombrad's team will be the 
point on this effort.
Blackbird. people love it, makes it seem simple simple simple to create 
cool content. We must continue evolving blackbird to become our general 
purpose authering tool. it has to accommodate html editing as well, and 
has to oick up source control features requested by the audience.
MSN: my positioning in my opening talk was weak. but the bigger issue is 
that a fair number of people in the audience are heavily invested in 
msn. i heard from 2 types of people. Type one - vendors that had a 
mediaview title already and did a minor port to MSN. These vendors are 
not unhappy but haven't made a lot of money. They are still our friends 
and just want to get to the internet fast. Type two - vendors that 
created MSN content from scratch, these vendors are a little pissed they 
are not seeing the traffic they expected/were promised.
..

stealing an insight from chrisjo - the best news of the day was that no one mentioned os/2. os/2 is a nonevent for these people as a server or a client.

http://edge-op.org/iowa/www.iowaconsumercase.org/011607/2000/PX02412.pdf

--

court documents in the case of Comes v. Microsoft.

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